Mercer Advisors Inc. (“Mercer Advisors”), a national Registered Investment Adviser (RIA) firm, today announced the launch of a new diversity program, InvestHERs, a comprehensive initiative designed to better attract women into the financial services industry, as well as to better serve the unique financial planning needs of women investors.

The program will consist of a number of initiatives to encourage and educate women about career opportunities in the financial services industry, as well as further building out the many educational and financial planning offerings that are focused on helping women achieve financial success.